One of my favorite “foodie” columns is Bitten by Mark Bittman which may be found in the New York Times.
The data for this chart was mined between June 2008 and June 2009 and measures the Top 10 grocery items that are bought by American consumers. It is interesting to note that real “food” doesn’t make the list until slot 3 and comes in the form of fresh bread and rolls. Otherwise, the Top 10 list is dominated by carbonated beverages, beer, wine and cigarettes.
Truthfully? This list makes me sad – don’t get me wrong – I’m a huge fan of beer and wine, but where are the fresh vegetables in this list (according to Bittman, they’re probably hiding in the frozen entrees)? Are we a stressed out nation that’s drowning our sorrows in carbonated beverages while eating salty snacks and natural cheese (I’m never going to look at a block of Cheddar the same way again … you are not Cheddar, you are natural cheese!)?
Although I’m not the world’s most frugal person, I’ve been successful at keeping some of the “extras” out of our food budget – soda only for special ocassions, salty snacks only when we have company, etc. I’d also be curious to see how America is trending now versus five years ago, 10 years ago, etc.
What about the rest of you – does this list resemble your family’s consumption habits or what’s missing?
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